Find the questions
Map what your buyers ask before choosing a provider.
GEO and SEO content strategy
Get found on Google and named in AI answers.
For SaaS and B2B companies selling in the US, UK and Europe. One of the things we do, alongside building what you sell.
Book a free call30 minutes with the people who build it. No obligation.Buyers are asking AI tools which company, product or service they should choose.
If those tools cannot clearly understand what you do, who you help and why you are credible, you may be missing from the shortlist before a buyer reaches your website.
GEO improves that understanding. It combines clear website copy, useful answers, consistent company facts and credible mentions across the web, on top of the SEO foundations you already need.
What we do
What this looks like for SaaS and B2B.
Because we build software too, the content is written by people who understand the product.
Technical content
Articles and guides written by engineers, for technical buyers.
Docs and comparison pages
The pages buyers and AI tools quote when they compare options.
Citation tracking
Which questions mention you, which sources AI trusts, and how that changes.
Crawl access and structure
Make sure AI crawlers can read your site, from robots.txt to llms.txt.
How it works
Three steps, in this order.
Check who appears
See which companies AI mentions and which sources it trusts.
Fix your presence
Make your offer, expertise and proof clear across the web.
Before any GEO work matters, the crawlers that fetch pages for ChatGPT, Claude and Perplexity have to be able to read you.
Plenty of sites that rank well on Google quietly return errors to those crawlers, and nothing looks wrong in analytics because Googlebot is still getting through. Our free check tests your homepage against eleven AI crawler user agents, evaluates your robots.txt for each one, and flags anything suppressing snippets. No signup, no AI, about ten seconds.
Run the free AI crawler check →GEO resources
Start with the evidence.
Guides from the Nactore blog on how AI visibility works and how to measure it.
- What is GEO?Search, citations, crawlers, content and evidence, in one guide.
- How to get mentioned in ChatGPTThe discovery and credibility checklist.
- What B2B SaaS content gets citedWhich pages AI tools and Google quote.
- Tracking AI citations for a SaaS productMeasure mentions without guessing.
- How to measure AI search visibilityA repeatable prompt and citation panel.
- What is llms.txt?Whether your SaaS site needs one.
- Technical content for developer toolsWriting that gets cited.
- How assistants recommend developer toolsWhat you can and cannot influence.
Common questions
Straight answers.
What is GEO?
GEO, Generative Engine Optimization, helps your company show up when buyers ask ChatGPT, Gemini, Perplexity or Google AI for a recommendation.
Does GEO replace SEO?
No. Buyers use both Google results and AI answers. The best plan improves both together.
Can anyone guarantee an AI recommendation?
No. Nobody controls an AI answer. We improve the clear information and credible proof that make a mention more likely, then measure the change.
Do you only do GEO?
No. GEO and SEO content strategy is one of the things we do. The same team also builds websites, products, automation and internal tools, and runs go-to-market.
Where do we start?
We check the questions your buyers ask, which companies appear and what is missing from your online presence.
Want to know if GEO matters for you?
We will check your category and tell you honestly whether there is a useful opportunity.